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The Thompson Minwax Company, along with Clarke Sanding Equipment, had a system that included everything that you would need to completely refinish your own hardwood floor. Well, almost everything. What they didn't have, and needed, was a companion videotape that would inform the viewer, and instill a sense of confidence in that they can accomplish properly refinishing their own wood floor. |
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AVATAR Productions produced the instructional video which featured products from The Thompson Minwax Company, the manufacturer of Americas best selling line of stains and finishes. It also featured equipment manufactured by Clarke Sanding Equipment, and was part of a state of the art system to refinish a hardwood floor. |
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The video is suitable as a "take-home, how-to" as well as a display video, to be run on a kiosk or other means of a point of purchase sales aid. Sales personnel also found the instructional helpful in acquiring product knowledge for customer assistance. |
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